![For more information click here [image credit: right centre - BAA Stansted / right - britainonview/ Liz Gander] For more information click here [image credit: right centre - BAA Stansted / right - britainonview/ Liz Gander]](Visit%20East%20of%20England%20Newsletter_files/PCMUpdateHeader_600w.jpg) |
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Dear Colleague,
We thought you might be
interested in hearing what East of England Tourism's Customer Insight
department has been up to recently as some of this may be relevant to your
current or future work.
During the last year we have had a great
mix of projects and activities to develop and support
tourism. |
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Tourism Intelligence |
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Partners for England asked us to represent the region in
the English Tourism Intelligence Partnership, which aims to
improve tourism intelligence and statistics,
tourism product and the economic impact
analysis.
Meanwhile we have continued to
offer the Cambridge model, and during this year we completed
more than 25 Volume and Value studies for
local authorities.
For more information on Economic
Impact Studies click
here.
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Sustainable Development and Responsible
Tourism |
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![For more information click here [image credit: East of England Tourism] For more information click here [image credit: East of England Tourism]](Visit%20East%20of%20England%20Newsletter_files/0902_B2B%2520-%2520visiteastofengland_186x124.jpg) |
We have developed a new website (www.hoteldevelopment.co.uk) designed to highlight the needs of the hotel sector. It helps bring planners and developers together on the basis of a shared agenda for investment. To complement this development work, we have completed more than 20 Site Development Assessments, providing support and insights to businesses wishing to locate into the region.
Championing responsible tourism was the main aim of our annual Conference. We conducted workshops to
promote a responsible approach to business
and invited regionally-based firms working in the field of
responsible tourism and sustainable development to exhibit
their products and services. Since then we have developed
new 'green' pages on our consumer
website - to view these go to visiteastofengland.com/green.
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Business Confidence Monitors |
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![To view the latest Business Confidence Monitor click here [image credit: East of England Tourism] To view the latest Business Confidence Monitor click here [image credit: East of England Tourism]](Visit%20East%20of%20England%20Newsletter_files/BCM2_186x124.jpg) |
Our region-wide industry barometers measure
results for attraction visits and accommodation occupancy
levels. We have worked in partnership with many
sub-regions and as a result we have expanded our panel of
tourism businesses taking part in the Confidence Monitor.
More significantly perhaps, to avoid duplication of
effort, many partners have decided to promote
participation within their area in return for
individual results. To view the latest Business Confidence
Monitor click
here.
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And in 2009... |
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So 2008 was a good year for us but we are keen to match
this in 2009. Do let us know if you have any upcoming projects
which could benefit from our experience. We are always happy
to talk through ideas without obligation and look forward to
working with you again soon.
Kind Regards,
Sergi Jarques Customer Insight Manager
East of England Tourism
Direct
line: 01284 727 480 Email: sjarques@eet.org.uk
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East of England Tourism registered office:
Dettingen House, Dettingen Way, Bury St. Edmunds, Suffolk,IP33
3TU
Company number: 1281440 |
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